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Paid Media Team Lead

Helm Recruit Limited

London · Posted 7 Oct 2026 · 34 applicants

£70,000 - £80,000 per annum
Permanent
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Paid Media Team Lead

London

Up to £80k + Bonus

Ready to take the lead on paid media strategy and performance?

We’re looking for a Paid Media Team Lead to join a growing
digital media business working with exciting brands across the
regulated iGaming sector.

This is a hands-on leadership role where you’ll oversee paid
search and paid social campaigns, manage and develop a small
team, and ensure media budgets are delivering genuine commercial
results.

You’ll have plenty of autonomy to shape strategy, improve
performance and introduce new ideas as the business continues to
grow.

What you’ll be doing

* Leading paid media strategy across Paid Search, Paid Social and
other performance channels
* Managing budgets and driving performance against CPA, ROAS and
customer acquisition targets
* Leading, coaching and developing a team of paid media
specialists to deliver consistently strong results
* Using performance data, audience insights and creative testing
to identify opportunities and scale successful campaigns
* Working closely with wider marketing, strategy and creative
teams to ensure campaigns are effective, measurable and compliant

You’ll ideally have:

* Strong hands-on experience across Paid Search and Paid Social,
particularly Google Ads and Meta
* A proven track record of delivering against commercial targets
including CPA, ROAS and revenue
* Previous experience leading, mentoring or developing paid media
specialists
* Strong understanding of conversion tracking, campaign
optimisation, testing and performance analysis
* Experience within iGaming or another regulated/brand-sensitive
industry would be highly beneficial

Why join?

This is an opportunity to step into a role where you can have a
real influence on both strategy and performance, rather than
simply overseeing campaigns.

You’ll lead a talented team, work with meaningful media budgets
and have the freedom to shape how paid media campaigns are
structured, tested and scaled.

Joining a growing and collaborative business also means plenty of
opportunity to introduce new ideas, improve processes and make
your mark as the team continues to expand.

If you’re commercially minded, passionate about paid media and
enjoy getting the best out of both campaigns and people, we’d
love to hear from you.
Apply now

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