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Regional Sales Manager

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Manchester · Posted 30 Sep 2026 · 22 applicants

Full-Time
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Position: Regional Sales Manager Location: North West UK Salary: Up to £60k basic + commission + car/car allowance Company: Product Inspection systems manufacturer Responsibilities: • To profitably grow sales of metal detection & check weighing inspection solutions across the North West territory. • The role is primarily a new-business development position: creating opportunities with end users and OEMs, converting those opportunities into profitable orders and building a sustainable territory pipeline. • Build and execute a territory prospecting plan focused on net-new customers and new opportunities. • Create qualified opportunities through direct prospecting, referrals, networking, OEM relationships, exhibitions and marketing leads. • Develop relationships with decision-makers and influencers across Engineering, Production, Technical, Quality, Operations and Procurement. • Meet or exceed agreed revenue, margin and product-mix targets. • Prioritise the territory using market potential, account value and likelihood to buy. • Develop existing accounts without allowing account management to displace new-business activity. • Identify and develop OEM, integrator and strategic partner opportunities. • Maintain competitor and market awareness and feed useful intelligence into the sales strategy. • Understand the customer application, process, product, risk and commercial requirement. • Work with internal technical colleagues to define accurate, fit-for-purpose solutions. • Communicate value in terms of product protection, compliance, productivity, reliability, total cost and return on investment. • Prepare clear specifications, proposals and commercial terms. • Own opportunities from first contact through to order and handover. Requirements: • Experience selling capital equipment, automation, inspection, instrumentation or engineered solutions. • Experience selling into food, beverage, pharmaceutical or other regulated manufacturing. • Existing relationships with manufacturers, OEMs, integrators or engineering teams in the North West. • Technical qualification or practical engineering/application background. • Demonstrable success in field-based new-business development within a technical, engineering or manufacturing environment. • Able to evidence personally generated opportunities and new-account wins, not solely management of inherited accounts. • Commercially numerate and comfortable discussing value, margin, pricing and negotiation. • Technically curious and credible in a factory/production environment. • Self-motivated, organised and comfortable managing a geographic territory and travel schedule. • Full UK driving licence
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