This Copywriter role sits within the Brand team and is responsible for creating compelling, customer-focused content across marketing campaigns, website content, CRM, social media, product launches, and performance marketing activities. The successful candidate will combine strong writing skills with commercial awareness and a confident use of AI tools to deliver engaging content that drives customer engagement and business results.

Client Details

A fast-growing, customer-focused lifestyle brand with a strong digital presence, committed to delivering exceptional customer experiences through creative storytelling, innovation, and engaging multi-channel marketing.

Description

• Write engaging copy for seasonal campaigns, product launches, and brand initiatives.
• Develop website, e-commerce, landing page, and product content that supports conversion.
• Create CRM communications, including email, SMS, customer journeys, and loyalty campaigns.
• Produce content for paid social, display advertising, and digital marketing campaigns.
• Develop editorial content including blogs, buying guides, and educational articles.
• Use AI tools to support research, ideation, content creation, and optimisation while ensuring brand consistency and quality.
• Collaborate with brand, growth, and performance marketing teams to test and refine messaging.

Profile

A successful Copywriter should have:

• Experience in copywriting, content, or marketing roles.
• Excellent writing, editing, and proofreading abilities.
• Experience creating content across web, email, and social channels.
• Strong attention to detail and ability to manage multiple projects.
• Comfortable using AI tools to support content development.
• Able to evaluate and improve AI-generated content using strong editorial judgement.
• Experience within consumer, retail, e-commerce, or lifestyle brands would be advantageous.
• Knowledge of SEO, CRM communications, and performance marketing is beneficial.

Job Offer

• Salary of £35,000-£38,000.
• Bonus and benefits package.
• Opportunity to work across a broad range of marketing channels and customer touchpoints.
• Exposure to AI-enabled content creation and modern marketing technologies.
• Career development within a dynamic consumer brand environment