National Trust
Swindon · Posted 13 Oct 2026 · 9 applicants
We're looking for a Senior Lead for Visitor Experience Engagement & Communities of Practice to join us to help connect, motivate and support colleagues across our Visitor Experience network.
As an experienced communicator and collaborator you'll bring people together around a shared purpose. At the National Trust, we're welcoming a bigger and broader audience, and visitor experience relies on the collective efforts of thousands of staff and volunteers across England, Wales and Northern Ireland. In this influential role, you'll foster shared learning, strengthen collaboration and build an inclusive culture where people feel connected, informed and confident in delivering exceptional visitor experiences.
What it's like to work hereYou'll join a collaborative and purpose-driven team at the heart of Visitor Experience. Working with colleagues across the organisation, you'll help shape how we communicate, engage and learn together, building strong relationships and influencing at scale to support an inclusive, connected and confident network of people.
In this highly visible role you'll work across multiple disciplines, building relationships with senior leaders, specialists and practitioners from across the organisation and beyond.
You'll lead and develop Visitor Experience communities of practice, creating opportunities for colleagues to share knowledge, skills and expertise across the organisation.
You'll design and deliver engaging internal communications and engagement activity that connects people to strategic priorities and strengthens collaboration across teams. Working with colleagues from a wide range of disciplines, you'll build capability and confidence through learning opportunities, events and action-learning approaches, while creating clear and effective communications that help people access the information they need. You'll bring people together to share best practice, solve challenges and identify opportunities for improvement, influencing and engaging stakeholders at all levels. You'll also evaluate the impact of engagement activity, using insight to continuously improve approaches and identify new ideas, trends and innovations that can enhance visitor experience across the National Trust.
You’ll bring a broad range of the following knowledge, skills and experience, shaped by different roles, sectors or career paths, and the judgment to apply them effectively at scale;
The National Trust has the motto ‘For everyone, for ever’ at its heart. We’re working hard to create an inclusive culture, where everyone feels they belong. It’s important that our people reflect and represent the diversity of the communities and audiences we serve. We welcome and value difference, so when we say we’re for everyone, we want everyone to be welcome in our teams too.
•Substantial pension scheme of up to 10% basic salary
•Free entry to National Trust places for you, a guest and your children (under 18)
•Rental deposit loan scheme
•Season ticket loan
•EV car lease scheme (for roles that meet the salary criteria)
•Perks at work discounts such as gym memberships, shopping discount codes, cinema discounts
•Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.
•Flexible working whenever possible
•Employee assistance programme
•Free parking at most Trust places
Click here to find out more about the benefits we offer to support you.