Job Title: Media Relations Officer
Contract: Fixed-term until March 2029
Working Pattern: Full-time / Hybrid (3 days office-based) Loughborough

About the Role:

We are delighted to be supporting a well-established charity with the appointment of a Media Relations Officer.

This is an exciting opportunity for an experienced PR and media professional to join an organisation with a strong social purpose, helping to raise its profile, strengthen its media presence and communicate the positive impact of its work with children and young people.

Working as part of the wider Marketing and Communications team, you will take the lead on media relations activity, develop influential relationships with journalists and key stakeholders, and deliver engaging PR campaigns that support the organisation's wider objectives.

You will:

• Develop and deliver proactive media and PR strategies aligned with the organisation's wider communications objectives.
• Identify and secure opportunities to raise the organisation's profile through national, regional and specialist media.
• Build and maintain relationships with journalists, media outlets, corporate partners and external agencies.
• Manage the press office, acting as the main point of contact for media enquiries and coordinating timely, effective responses.
• Create and coordinate press releases, media statements, briefings, interviews, launch events and feature articles.
• Lead engagement activity with Ambassadors, spokespeople and other key stakeholders.
• Develop compelling case studies and stories that demonstrate the impact of the organisation's work, including working directly with children and young people.
• Collaborate with internal teams to deliver communications campaigns and ensure consistent messaging across media, digital and social channels.
• Monitor media coverage, evaluate campaign performance and produce reports demonstrating reach and impact.
• Support reputation management and crisis communications planning, ensuring appropriate responses to sensitive or emerging issues.
• Manage media-related supplier relationships, contracts, budgets and forecasting.
• Support the Head of Policy and Public Affairs with advocacy activity and engagement with political and external stakeholders.

About You:

• Proven experience in PR and media relations, ideally within a press office environment with national media exposure.
• Strong understanding of the UK media landscape, with experience developing relationships with national, regional or specialist journalists.
• A strong news instinct and the ability to identify opportunities for proactive coverage while responding effectively to reactive media enquiries.
• Experience developing and delivering integrated media strategies that support wider organisational objectives.
• Confident producing media evaluation reports, analysing coverage and measuring communications impact.
• Excellent written, editorial and communication skills, with the ability to produce engaging press releases, articles, briefings and content for a range of audiences.
• Strong networking and relationship-building skills, with the confidence to influence colleagues and external stakeholders.
• The ability to interpret complex information, identify key messages and turn them into clear, compelling communications.
• Highly organised, with the ability to manage competing priorities and deliver against tight deadlines.
• Sound judgement and diplomacy when dealing with sensitive, challenging or potentially controversial issues.
• Confident using digital communications tools, media monitoring platforms and relevant systems.

Benefits

• Salary of £33,500- 34,500 per annum.
• 25 days annual leave plus 8 bank holidays and 5 additional days.
• 5% employer pension contribution.
• Health Cash Plan
• Paid volunteer days
• Interest-free season ticket loans for bus and train travel.
• Hybrid working

The Opportunity:

This is a fantastic opportunity for an experienced PR professional to take ownership of media relations activity within an organisation making a meaningful difference to children and young people.

You will have the opportunity to shape media coverage, build influential relationships and bring important stories to a wider audience, while contributing to a wider communications strategy.

If you are passionate about PR, thrive in a fast-paced communications environment and are looking for a role where your work can have a genuine impact, we would love to hear from you.