Digital Analytics Implementation Consultant

London | Inside IR35 | £450-500/day | 3-6 month contract | 1 day/week on site

This is an opportunity to lead a high-impact digital analytics migration programme across a major consumer-facing web estate. You will play a key role in transitioning measurement capabilities, implementing modern analytics solutions, and helping shape the future tracking architecture of a large-scale digital platform.

The Company

They are a well-established organisation with a significant digital presence and a strong focus on improving customer experience through data-driven decision making. As part of a broader analytics transformation programme, they are investing in modern measurement and tracking capabilities. This assignment will support the migration to a new analytics framework and ensure robust data collection across key digital products.

The Role and Deliverables

• Lead the implementation of Amplitude alongside an existing GA4 environment.
• Support the migration from Adobe Analytics to a modern measurement stack.
• Deploy and configure events through Google Tag Manager.
• Implement user session tracking and behavioural analytics within Amplitude.
• Work against an existing data layer specification to ensure accurate and scalable tracking.
• Contribute to the development and execution of the measurement architecture and analytics roadmap.

Your Skills & Experience

• Strong experience implementing Amplitude for large-scale websites or digital products.
• Proven capability delivering GA4 implementations and tracking strategies.
• Experience working with Adobe Analytics environments and migration programmes.
• Hands-on expertise with Google Tag Manager event deployment.
• Strong understanding of data layers, tagging frameworks, and measurement architecture.
• Ability to work closely with technical and non-technical stakeholders throughout implementation projects.
• Experience validating analytics data quality and ensuring reliable reporting outputs.

How to Apply

If you have delivered Amplitude implementations, worked across GA4 and Adobe Analytics environments, and can drive analytics migration projects from design through to deployment, please apply with your latest CV.