Regional Sales Manager Location: Field-Based (Regional Territory) Salary: £45,000+ (DOE) Bonus: 20% Annual Bonus (Paid Quarterly) Benefits: Company Car, Pension, Holiday Allowance The Opportunity We are recruiting for a Regional Sales Manager to join a well-established and highly respected consumer products business. This role is focused on managing and growing relationships with independent retail partners across a designated territory. This is not a new business "hunter" role. Instead, you will take ownership of an established customer base, developing existing relationships, increasing product penetration and re-engaging former accounts to drive growth. If you enjoy building long-term partnerships, supporting customers and managing your own territory, this is an excellent opportunity to join a successful and growing organisation. Key Responsibilities Manage and develop a portfolio of independent retail accounts across your territory. Build strong relationships with business owners, store managers and key decision-makers. Increase product sales through training, demonstrations and commercial support. Identify opportunities to grow revenue within existing accounts. Re-establish relationships with dormant or inactive customers. Deliver outstanding customer service and act as the face of the business within your region. Plan and manage your own diary, customer visits and territory activity. Provide regular market feedback and competitor insights. Attend periodic company meetings and sales reviews. About You We're keen to speak with candidates who have: Experience selling consumer products, household goods, electrical products or similar. A proven track record of working with independent retailers. Strong account management and relationship-building skills. The ability to influence and build trust with business owners and decision-makers. Excellent planning, organisation and territory management skills. A self-motivated approach and the ability to work independently in a field-based role. A full UK driving licence. Desirable Experience Consumer appliance, electrical, home products or similar sector experience. Experience supporting independent retail networks. Previous field sales, territory management or regional account management experience. Experience delivering product training, merchandising support or in-store commercial initiatives. Package Basic salary of £45,000+ DOE 20% annual bonus, paid quarterly Company car Pension scheme Holiday allowance Opportunity to manage an established territory with a strong existing customer base High levels of autonomy and flexibility in a field-based roleThis is a fantastic opportunity for a relationship-focused sales professional who enjoys working closely with independent retailers and wants to represent a respected product-led business with a strong market presence. We are happy to provide application and/or accessibility support, please contact your Marks Sattin or Grafton consultant directly to discuss your needs. We're committed to protecting the privacy of all our candidates and clients, please visit and