Role Overview

We are looking for a driven and commercially minded Ecommerce Executive for an office based position to join our growing team. This is a hands-on role at the heart of our digital operation, requiring someone who is proactive, analytically minded, and genuinely passionate about ecommerce and online retail. You will play a key part in growing our online presence, driving revenue, and shaping the direction of our digital channels.

Key Responsibilities

Paid Advertising & Campaign Management

• Plan, execute, and optimise paid advertising campaigns across Google Ads and Meta to drive website traffic and generate sales.
• Coordinate marketing campaigns across all channels - including the website, email, and social - to align with seasonal peaks such as bank holiday weekends, summer sales, Black Friday, and Christmas.

Website & Product Management

• Support the day-to-day running and maintenance of the ecommerce website.
• Curate and manage a seasonally relevant product selection, ensuring competitive pricing and healthy profit margins.
• Monitor product performance and make data-led decisions to optimise the range.

B2B Sales & Dropshipper Development

• Manage and grow the B2B sales channel, building strong relationships with existing accounts.
• Identify and develop new dropshipper partnerships, as well as nurturing and expanding existing ones.

Reporting & Data Analysis

• Produce, read, and analyse performance reports across sales, traffic, and marketing channels.
• Use data insights - alongside awareness of wider market trends, industry news, and consumer behaviour - to inform strategy and decision-making.

Branding & Cross-Department Collaboration

• Lead and contribute to branding initiatives that build brand identity, recognition, and memorability.
• Work closely with internal departments to ensure alignment across campaigns, stock, fulfilment, and customer communications.

Skills & Experience

Essential

• Minimum 2 years' experience in an ecommerce or digital marketing role.
• Hands-on experience running paid advertising campaigns on Google Ads and/or Meta Ads.
• Proficiency in Microsoft Office Suite, including Word, Excel, and Outlook.
• Comfortable working with data: able to interpret reports and translate findings into actionable decisions.
• Strong understanding of ecommerce principles, online consumer behaviour, and digital marketing channels.

Desirable

• Experience managing B2B accounts or dropshipper relationships.
• Familiarity with ecommerce platforms such as Shopify, WooCommerce, or similar.
• Knowledge of SEO best practices.
• Experience with email marketing platforms.
• Ability to communicate effectively in Mandarin.

What We're Looking For

Beyond the technical skills, we're looking for someone who embodies a particular mindset and approach:

• A self-starter who takes initiative and doesn't wait to be told what to do next.
• Someone who thinks holistically - considering the wider business picture, not just the task in front of them.
• Genuinely curious about ecommerce, digital trends, online shopping, and the broader retail landscape.
• A creative contributor who brings fresh ideas to the table and isn't afraid to share them.
• Stays informed about industry news and current events, and understands how to apply that knowledge commercially.
• A clear and confident communicator, both internally and in any external-facing capacity.