An established and growing UK business is seeking a commercially focused Sales Manager to lead and develop a high-performing Account Management team.

This is an excellent opportunity for an experienced sales leader who enjoys coaching teams, driving commercial performance and improving customer retention within a fast-paced B2B environment. The role offers significant influence across the business and the chance to work closely with senior leadership to drive growth and operational excellence.

The Role

Reporting into the senior leadership team, you will be responsible for managing an internal sales and account management function, ensuring sales targets, service standards and customer retention objectives are consistently achieved.

You will lead a team of Account Managers, driving performance through effective coaching, KPI management, CRM utilisation and process improvement. A key focus will be growing revenue from existing customers through upselling, cross-selling and increasing quote conversion rates.

This is a hands-on leadership role suited to someone who enjoys developing people, analysing performance data and delivering measurable commercial improvements.

Key Responsibilities

• Lead, coach and develop a team of Account Managers.
• Drive sales growth, profitability and customer retention.
• Improve quote conversion rates and increase average order values.
• Ensure accurate CRM usage, pipeline management and reporting.
• Monitor KPIs and implement improvement plans where required.
• Manage customer escalations and maintain excellent service standards.
• Work collaboratively with Operations, Marketing and other internal departments.
• Produce sales forecasts, reports and performance analysis for senior management.
• Create a positive, accountable and high-performing team culture.

What We're Looking For

• Proven experience managing a B2B sales, account management or customer service team.
• Strong commercial awareness and ability to deliver revenue and profitability targets.
• Excellent coaching and people management skills.
• Experience using CRM systems and sales reporting tools.
• Ability to analyse data, identify opportunities and drive performance improvements.
• Strong customer relationship management experience.
• Organised, process-driven and results focused.

Ideal Backgrounds

Candidates may currently be working as:

• Sales Manager
• Internal Sales Manager
• Commercial Manager
• Account Management Manager
• Service Sales Manager
• Customer Success Manager
• Branch Manager
• Key Account Team Leader

Experience within sectors such as engineering, building services, technical products, facilities management, industrial distribution, manufacturing, maintenance services or other B2B environments would be advantageous.

What's On Offer

• Opportunity to lead an established and successful team.
• A commercially focused role with genuine influence.
• Close collaboration with senior leadership.
• Long-term career progression within a growing organisation.
• Competitive salary and benefits package.

If you're a people-focused sales leader with a track record of developing teams, improving commercial performance and building strong customer relationships, we'd love to hear from you.