Community Manager - Wellness

Location - Lancashire

Upto £42k

• Pension scheme.

• Private healthcare.

• Annual company performance-based bonus.

• 25 days' holiday plus bank holidays.

• Company events and team activities.

• Employee discount on company products.

• Free on-site gym.

Our client is a fast-growing, science-driven wellness and performance brand with an exceptionally engaged community at its heart.

The Role:

We're looking for a Community Manager who understands that a great community is about much more than responding to comments.

You'll be responsible for building genuine relationships with the people who interact with the brand every day - making existing community members feel valued, welcoming new audiences and turning conversations, feedback and stories into meaningful insight for the wider business.

Key Responsibilities:

• Own day-to-day community management across all social media platforms, responding to comments, DMs and mentions in a warm, authentic and on-brand way.

• Build genuine relationships with community members and create a sense of belonging around the brand.

• Recognise regular contributors, celebrate customer milestones and identify opportunities to strengthen relationships with highly engaged customers.

• Develop and deliver community initiatives including live sessions, Q&As, challenges, competitions and seasonal campaigns.

• Support the development and management of the brand's ambassador programme, identifying potential advocates and nurturing long-term relationships.

• Understand how community behaviour differs across platforms including Instagram, TikTok, Facebook and other relevant channels.

• Identify conversations, trends and cultural moments that the brand should be part of.

• Monitor community sentiment, conversations and feedback across social and community platforms.

• Identify recurring questions, concerns, opportunities and emerging trends.

• Produce regular community insight reports, turning qualitative feedback into clear and actionable recommendations.

• Work closely with the Content Strategist to ensure community insight informs the editorial calendar and content strategy.

About You:

• 3-5 years' experience in Community Management, Social Media Management, Customer Engagement or a closely related role.

• Proven experience building and managing an engaged online community rather than simply managing social channels.

• Experience developing or supporting ambassador programmes, loyalty programmes, influencer communities or other relationship-led initiatives.

Why Apply:

• Join a fast-growing wellness and performance brand at an exciting stage of expansion.

• Take ownership of a highly engaged and loyal brand community with genuine influence over how it grows.

• Work closely with senior leadership, Marketing, Content, Creative and Product teams.

• Have a direct influence on content strategy, campaigns, product development and brand direction through customer insight.

• Build and develop ambassador, loyalty and community programmes from the ground up.

BH37598