We are recruiting a Marketing Specialist / Coordinator for our client who are a leading diagnostic solutions and medical equipment provider based in Milton Keynes. To assist in successfully delivering all aspects of marketing activity for specific projects as agreed with the permanent Marketing Specialist and the Marketing Director.

Key responsibilities:

• The delivery and management of selected company events and trade exhibitions including the annual customer user symposium
• The development of all PR activity – including research of potential opportunities, copy development and distribution
• The development and implementation of a successful scientific marketing campaign
• Development and execution of an effective social media strategy for the business
• Liaising with internal stakeholders to generate copy and liaising with designers and printers.
• Ensuring that the copy and content on the company website successfully communicates all aspects of the brand positioning to the market and provides an effective resource to support sales and business development activity.
• Ensure all documents are completed according to the required standards.
• Create and update documentation relating to training, installation, SOPs and regulatory issues.
• Update CRM software as needed and use reporting tools from CRM to assess team efficiency.

Skills and requirements:

• Experience in a B2B marketing or marketing support role
• Working knowledge of MS windows and related MS office products, Outlook, Word, Excel and PowerPoint.
• Proven track record of delivering commercially successful marketing strategies and activity plans.
• Experience of delivering successful media campaigns.
• Educated to a degree standard in marketing (desirable)
• Knowledge of IVD marketing (desirable)

If this role sounds like you, please get in touch with us to discuss the role in more detail or apply via the link supplying an up to date CV.