The Senior Paid Media Executive will be responsible for managing and optimising paid media campaigns to drive growth and performance within the retail industry. This role requires a strong understanding of marketing and agency functions, with a focus on delivering measurable results.

Client Details

This role is with a large organisation operating within the retail industry. The company has a well-established presence and is committed to delivering exceptional value through innovative marketing strategies.

Description

• Manage and optimise paid media campaigns across various platforms to achieve performance targets.
• Collaborate with internal teams and external agencies to align paid media strategies with broader marketing goals.
• Analyse campaign performance data and generate actionable insights to enhance results.
• Develop and implement A/B testing strategies to improve campaign effectiveness.
• Oversee budget allocation and ensure efficient use of resources in paid media activities.
• Stay updated on industry trends, tools, and best practices in the retail sector.
• Prepare detailed reports on campaign performance for stakeholders.
• Support the development of innovative strategies to drive brand awareness and customer acquisition.

Profile

A successful Senior Paid Media Executive should have:

• Proven expertise in managing paid media campaigns within the retail industry.
• Strong analytical skills with the ability to interpret data and provide insights.
• Experience working collaboratively with marketing and agency teams.
• Knowledge of A/B testing and optimisation techniques.
• Proficiency in relevant paid media platforms and tools.
• A commitment to staying informed about trends and advancements in paid media.
• Excellent communication and reporting skills.

Job Offer

• Competitive salary ranging from £36,500 to £39,000 per annum.
• Hybrid work arrangement with four days in the office and one day working from home.
• Permanent position within a large organisation in the retail industry.
• Opportunity to work on impactful campaigns and contribute to brand growth.

If you are passionate about paid media and looking for a rewarding opportunity in Bury, apply today to join a forward-thinking team