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CRM Manager

Harnham - Data & Analytics Recruitment


CRM Manager (12 Month FTC)

Surrey (Hybrid - 1 day onsite)
£51,500 - £57,500


I am recruiting for a CRM Manager to join a high-growth, DTC health and wellness business with a strong subscription model and continued year-on-year growth.

This is a key role within the Growth Marketing team, focused on driving retention, repeat purchase, and customer lifetime value through CRM and life cycle marketing.


The Role
  • Own and deliver CRM and life cycle campaigns across email (and wider channels)
  • Manage key customer journeys including onboarding, replenishment, upsell, and reactivation
  • Drive retention, subscription performance and repeat revenue
  • Build and optimise segmentation and test-and-learn strategies
  • Analyse performance and use insights to improve engagement and LTV
  • Manage and develop a CRM Executive
  • Work cross-functionally with Brand, Product, Data, and external partners


What They're Looking For
  • 5+ year's experience in CRM or life cycle marketing
  • Strong experience with Klaviyo (essential)
  • Background in DTC, ecommerce, or subscription-led businesses
  • Strong analytical and segmentation skills
  • Experience owning CRM campaigns and automation
  • Previous line management experience
  • Comfortable working in a fast-paced, high-growth environment


Benefits
  • £51,500 - £57,500 salary
  • Hybrid working (1 day in office)
  • Opportunity to join a high-growth DTC brand
  • High-impact role with ownership of CRM performance
  • Strong cross-functional exposure
  • Potential for long-term opportunities beyond FTC


How to Apply

Please send your CV to Keji Adebari via the Apply link or message me directly