Key Account Manager- Family Drinks Wholesaler – Hertfordshire, Bucks, Bedfordshire  – Up to £60,000 plus car allowance and uncapped commission

I am excited to once again be working with one of my favourite clients. This family-owned Drinks Wholesaler has been around for a exceptionally long time and has a strong track record in growth across the on-trade (with a great culture and reputation!)

They are currently seeking a Key Account Manager to drive growth across Hertfordshire, Buckinghamshire and Bedfordshire. This territory has several strong accounts and larger groups, so the Key Account Manager will be tasked with commercially developing the region – managing pricing, negotiations, JBP’s and accounts.

This role is perfect for a candidate with a strong commercial background and a black book of contacts across larger groups and accounts.

Company Benefits:

• Exceptional uncapped bonus, progression opportunities and car allowance.
• Travel and expenses paid, plus drinks vouchers and company discount.
• Hybrid working & Flexible working pattern

Key Account Manager responsibilities include:

• Drive business growth by increasing sales volumes and securing new business within the multi-site on-trade sector (pubs, bars, restaurants). New business will be a focus for the role.
• Build and maintain strong relationships with key accounts, ensuring long-term partnerships.
• Develop and execute tailored sales strategies to meet customer needs and company objectives.
• Manage the commercial aspects of accounts, including pricing, contract negotiations, and profit margins.
• Regularly meet with customers to discuss product offerings, market trends, and growth opportunities.
• Collaborate with internal teams (marketing, logistics, finance) to deliver seamless customer service.
• Monitor competitor activity and market trends to stay ahead of the industry landscape.

The Ideal Key Account Manager:

• The candidate will preferably have a proven track record in sales and business development.
• Proven track record in working within the drinks industry, with extensive knowledge of the sector.
• Must have extensive experience for winning new business in the ON trade sector.
• A strong commercial acumen and ability to negotiate and build relationships.  
• Fantastic attitude and self-starting ability, a thirst for progression.
• Must be results focused with good communication and teamwork skills.

If you are interested in having a chat about this role, please forward updated CV’s to

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