The role of Paid Media Lead in the consumer sector focuses on managing and optimising paid media campaigns to drive business performance. This temporary position is ideal for a marketing professional with a strong understanding of digital advertising strategies and platforms.

Client Details

This opportunity is with a well-established organisation within lifestyle brands. The company has a solid reputation for delivering high-quality products and services. It offers an excellent chance to work within its marketing and agency department on impactful campaigns

Description

• Develop and implement comprehensive paid media strategies to align with business objectives.
• Manage and optimise campaigns across various digital advertising platforms.
• Monitor campaign performance, analyse data, and provide actionable insights.
• Collaborate with internal teams to ensure cohesive messaging across all marketing channels.
• Allocate and manage budgets to maximise ROI from paid media efforts.
• Conduct market research to identify trends and opportunities within the industrial and manufacturing industry.
• Prepare detailed reports and presentations for stakeholders on campaign performance.
• Ensure compliance with industry standards and best practices in paid media advertising.

Profile

A successful Paid Media Lead should have:

• A strong background in digital marketing, particularly in paid media management.
• Proficiency in using advertising platforms such as Google Ads, Facebook Ads, or LinkedIn Ads.
• Experience in creating and managing campaigns in the industrial and manufacturing sector.
• Excellent analytical skills to interpret data and optimise campaign performance.
• Ability to manage budgets effectively and deliver measurable results.
• Strong communication skills to liaise with internal teams and stakeholders.
• A keen eye for detail and a commitment to maintaining high standards in advertising practices.

Job Offer

12 month contract - £195-£250 per day / Hybrid Working