Our client is a large local government organisation and looking for an experienced Digital Officer to join their team. This is initially a 3 month contract which may be extended for the right applicant

You will

. Scope of Work and Key Responsibilities

3.1 Directory Review and Content Management

• Make a real difference to people searching for career and skills support.
• Systematically review approximately 660 directory listings over the contract period.
• Check and update information for accuracy (e.g. contact details, eligibility criteria, delivery model, geographic coverage).
• Critically assess content to determine:
• What information is essential for users
• What can be simplified or removed
• How to improve clarity without losing meaning
• Rewrite and edit provider descriptions to ensure:
• Plain English and accessible reading style
• Consistent tone of voice
• Compliance with accessibility best practice (e.g. readability, inclusive language)
• Optimisation for search
• Ensure content is categorised correctly and aligned with the website’s structure (taxonomy), applying judgement about where content best fits to improve user navigation.
• Format and upload content using WordPress CMS.
• Liaise confidently with providers and strategic stakeholders where clarification or updated information is required.
• Gather information diplomatically, taking account of political or partnership sensitivities where relevant.
• Flag duplicate, outdated or inactive listings to the Skills Connect team.
• Proactively identify structural or thematic gaps in directory content.

3.2 Website Content Administration (WordPress)

• Create and edit website content using WordPress, improving the experience for real people in our region.
• Apply consistent formatting (headings, links, categories, tags) in line with site standards.
• Make informed decisions about content placement within existing structures.
• Check hyperlinks and downloadable documents for functionality and accessibility.
• Support minor content updates across the site as required.
• Work independently to maintain content quality without requiring detailed instruction for each task.

3.3 Email Communications (dotdigital)

• Support production of weekly Skills Connect network emails using dotdigital.
• Collate content from team members and partners.
• Exercise editorial judgement about prioritisation and clarity of messaging.
• Draft and format email content in line with brand guidelines.
• Proofread content prior to distribution.
• Maintain and update distribution lists as required.
• Ensure content reflects appropriate tone and sensitivity when referencing partner activity.

HYBRID WORKING AVAILABLE

THIS ROLE IS INSIDE SCOPE OF IR35