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Interim Brand Manager

Nigel Wright Group

Brand Marketing Manager
We’re partnering with a  product-led consumer brand looking for an experienced Brand Marketing Manager to join on a 3–6 month contract to support a key period of change. 

This is a hands-on role ideal for someone who can quickly embed, bring structure, and drive pace across brand and campaign deliver. It's hybrid working 3 days in the office. 

Key Responsibilities
  • Own delivery of brand and marketing plans across a multi-product portfolio 
  • Lead development and rollout of creative campaigns across key consumer touchpoints 
  • Manage brand identity, packaging, and comms consistency 
  • Drive integrated marketing activity (digital, social, PR, trade, retail) 
  • Support NPD launches and innovation pipeline activation 
  • Work closely with digital teams on social, influencer and CRM programmes 
  • Contribute to pricing strategy, promotions, and commercial planning 
  • Manage external agencies, suppliers and partners 
  • Deliver insight-led decision making through competitor, consumer and category analysis 
  • Ensure projects are delivered on time, to budget, and with impact 

Key Requirements
  • Proven brand marketing experience in a consumer-led business (FMCG, retail or consumer products preferred) 
  • Strong track record delivering campaigns and brand growth initiatives 
  • Comfortable operating both strategically and hands-on 
  • Strong project management and stakeholder management skills 
  • Experience working across multi-channel marketing environments 
  • Ability to hit the ground running in a fast-paced, changing environment