Events Marketing Manager - B2B Events

Central London Office, Hybrid Working (3 Days in office) + Travel

Salary up to £45,000 + Bonus + Benefits

Are you a commercially minded B2B event marketer who knows how to fill a room and build an audience? This is a role for someone who wants to own the marketing, not just execute it.

We are recruiting on behalf of a fast-growing B2B events and digital media business. If you thrive in a fast-paced environment where your work has a direct and measurable impact, keep reading.

The Role

You will plan and deliver multi-channel marketing campaigns across a growing portfolio of B2B events - driving attendee acquisition, audience development and demand generation. Working closely with content, sales and creative teams, you will be central to how these events reach and engage the right people.

What You Will Be Doing

• Plan and execute multi-channel campaigns across email, social, SEO, PPC and paid digital
• Manage event websites, landing pages and content - optimising for conversion and search
• Build, segment and continuously refresh audience data to reach the right people at the right time
• Track, report and act on campaign KPIs and analytics to improve performance
• Collaborate with content, sales and design teams to ensure brand consistency and campaign cut-through
• Manage media partnerships and external relationships to extend campaign reach
• Bring ideas, solutions and creativity to your events and marketing team.

What We Are Looking For

• Solid B2B event marketing experience at Senior Executive or Manager level, 2-4 years of direct b2b conference or exhibitions marketing experience in a commercial events setting.
• Hands-on with HubSpot, CRM and marketing automation tools
• Confident across WordPress, Google Analytics, LinkedIn and paid social
• Data-driven - you use insight to make decisions, not just report on them
• Strong communicator, highly organised and comfortable working at pace

Why This Role

A genuine opportunity to shape strategy, not just deliver campaigns. You will have real ownership in a business that moves fast, values marketing and is growing its portfolio.

Referrals are very welcome - if you know someone who fits this, please share this ad - check out our referral scheme on the Jackson Barnes Website

Visit Jackson Barnes Recruitment's website to learn more about how we connect top commercial talent with world-class media and events organisations.

About Jackson Barnes Recruitment

Jackson Barnes Recruitment delivers international recruitment solutions within the events, media, and publishing sectors. Jackson Barnes recruits Graduate to MD level in the following positions:

• Researcher
• Conference producer
• Event Marketing
• Sales – delegate, sponsorship & Business Development
• Event Manager
• Editor

We recruit for organisations in the UK and overseas, with success in London, Dubai, New York, Singapore and Australia.