The Institution of Engineering & Technology
If you’re a modern marketer with a commercial mindset, driven by curiosity, learning, and meaningful impact, this could be the place where you grow too. You’ll be joining a large, supportive marketing and communications community — a team of 40+ professionals, giving you the chance to learn from experienced peers, share your own expertise, and grow through collaboration.
What you’ll be doing
As a Marketing Campaign Manager, you’ll lead the end-to-end delivery of integrated campaigns that help us connect with businesses, industry partners, venue customers and professional stakeholders. From strategy and planning through to execution and optimisation, you’ll ensure everything we do is insight-driven, digitally confident, and commercially focused.
Reporting to the Marketing Manager for our Campaigns team, this role is focused on B2B industry and IET Venues customer campaigns that support lead generation, account engagement, and business growth. You’ll play a key role in our shift toward always-on, connected campaigns; bringing our propositions together in a way that feels cohesive, relevant, and valuable to organisations and decision-makers.
You’ll be working closely with a team of Digital Marketing Executives and Marketing Campaign Executives as well as our specialist digital marketing and brand & creative teams, and with external agencies, to brief in your marketing challenge and ensure campaign assets, content and outcomes are aligned to business objectives. Choosing the right channels and strategies, you’ll deliver cohesive, high-impact campaigns that deliver measurable results.
Collaboration is central to this role. You’ll work across product, proposition, marketing, sales, engagement, and operations teams to ensure campaigns are insight-led, well-integrated and consistently executed, aligned to lead generation and conversion goals.
You’ll be instrumental in embedding best practice, using data and insights to tailor campaigns to deliver relevant on-brand messages and content, and to measure channel and campaign performance to optimise activity and demonstrate ROI. You’ll also manage budgets effectively to ensure cost-efficient delivery and maximum impact.
Please note, as this role supports our venues based in London and Birmingham, travel to these two locations will be required on a regular based (approximately every 2 weeks) – the cost of travel is fully reimbursable.
What we hope you can bring to the role
We’re looking for an experienced marketer with a strong track record in end-to-end campaign delivery. You’ll confidently translate strategy into well-executed, measurable campaigns, taking ownership of planning, implementation and optimisation to drive meaningful business outcomes.
You’ll bring excellent project management skills, able to juggle multiple priorities while keeping campaigns on track with clarity and momentum. Central to the role is your ability to brief, delegate and empower internal colleagues and agency partners, providing clear direction, feedback and support to ensure campaign elements come together seamlessly.
You’ll be data-led and commercially minded, using insight to optimise performance, manage budgets effectively and demonstrate impact, while collaborating closely with stakeholders across marketing, sales and delivery to create joined-up campaign experiences.
From a development perspective, you’ll be supported to keep growing your skillset, with access to learning platforms such as Target Internet and Propolis, enabling you to stay current with modern marketing practices and continue building skills that strengthen both your impact and support the wider team.
A little more about the role
A little more about what we’re looking for