Forklift Truck Sales Engineer

UK (National Role)

£55,000

PERMANENT

Role Overview

A hybrid commercial and technical role focused on driving forklift truck sales growth across the UK while also providing hands-on engineering support in the early stages of development. The position combines key account management, dealer development, market analysis, and field-based technical support within the material handling sector.

Key Responsibilities

• Develop and deliver a UK sales strategy to achieve growth targets
• Identify, win, and manage new business opportunities and key accounts
• Build and maintain strong relationships with customers and partners
• Develop and support a UK dealer network, including training and product support
• Monitor market trends, competitor activity, and customer demand
• Produce market insights to support business and product decisions
• Carry out hands-on forklift diagnostics, servicing, and repairs (initial phase)
• Troubleshoot mechanical, electrical, and hydraulic faults on-site and in workshops
• Provide technical support to customers and dealers to reduce downtime
• Support product development by feeding back market and customer insights
• Work with manufacturing teams to ensure product suitability for the UK market
• Assist in launching new products and supporting aftersales development

Skills & Experience

• Experience in B2B sales within industrial equipment or heavy machinery
• Strong technical background in forklift trucks or similar equipment
• Understanding of the UK material handling/logistics market
• Ability to diagnose and repair mechanical, electrical, and hydraulic systems
• Strong communication, negotiation, and relationship-building skills
• Willingness to travel across the UK

Personal Qualities

• Commercially driven with a strong focus on results
• Technically confident and strong problem solver
• Self-motivated and comfortable working independently
• Customer-focused with strong relationship management skills
• Adaptable and resilient in a fast-moving environment

What’s on Offer

• Competitive salary with performance-based incentives
• Opportunity to join a growing UK operation within a global manufacturer
• Career development in both commercial and technical leadership

Apply now or call Lynsey at Key Recruitment for more information