Senior CRM Manager
London (Hybrid working) Up to £65,000
This is an opportunity to join a growing digital growth agency in a senior, client-facing CRM role where strategy, insight, and delivery are equally valued. You will lead end to end CRM projects, act as a trusted advisor to senior stakeholders, and play a key role in shaping high-impact customer engagement programmes.
The Company
They are a fast-growing digital growth agency working with well-known consumer and media brands across the UK. The business is known for its insight-led approach to CRM and customer marketing, combining strategic thinking with hands-on delivery. With a collaborative culture and strong focus on development, they offer a supportive environment where CRM specialists can build breadth and depth in their expertise.
The Role
- Lead CRM projects across multiple client accounts, owning strategy, planning, and execution
- Develop multi-channel CRM strategies aligned to commercial and customer objectives
- Deliver and optimise email, push, and SMS campaigns, including segmentation, automation, and personalised journeys
- Review existing CRM activity to identify opportunities to improve performance, processes, and efficiency
- Advise clients on CRM best practice, data usage, and marketing technology
- Analyse campaign performance and translate insight into clear, actionable recommendations
- Build strong relationships with senior client stakeholders and contribute to account growth
- Support and mentor more junior team members through project leadership
Your Skills and Experience
- Strong commercial experience in CRM within an agency or multi-brand environment
- Proven ability to define and lead CRM strategy, not just execute briefs
- Experience working across multi-channel CRM, including email and at least one additional channel
- Confident communicator, comfortable presenting insight and recommendations to senior clients
- Analytical mindset with experience using data to inform decision-making
- Collaborative approach with the ability to lead projects without formal line management
What They Offer
- Salary up to £65,000 depending on experience
- Hybrid working with regular time in a central London office
- Exposure to a wide range of clients and industries
- Clear opportunities for development and progression within a growing CRM function
- Supportive, inclusive culture with a strong focus on learning and wellbeing
How to Apply
If you are looking for a strategic, client-facing CRM role where you can make a real impact, apply now to find out more.